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ATLANTA–(BUSINESS WIRE)–Entertainment Arts Research Inc. an Atlanta-based video game publisher and interactive entertainment virtual world developer founded in 2000 by Professor Joseph Saulter, today announced a multimillion dollar series A funding. EAR is in pre production on an original third person action thriller IP called Fire Wire District 22 driven by artistic creativity and advanced technology. EAR in partnership with Prototerra has created a virtual world for the Urban community to express the universal creativity embedded in the cultural experience. The EAR team aims to become the worldwide leader in video games that serve the African-American, Latin American, Asian and Caribbean markets by 2010. Currently there are only 2% African American in the video game industry and virtually no video game developers. Perfect time for the team at EAR Inc. to launch Twilight 22 Studio, a video game design and development studio poised to initiate an urban explosion that creates video games and virtual worlds for the $600,000,000 disposable income of the global urban community. EAR Inc. will be the primary provider of new creative channels of opportunity for the urban community to express their unique visions into the video game and the interactive entertainment marketplace, the crossover potential is enormous. The GDP of the African American will grow to 1.7 trillion dollars by 2010 add the Latin American GDP and you have a wealth initiative greater than the GDP of Canada. It is no longer a niche market. Some people get it some don’t those who do will realize new global streams of revenue. Our unique strategy includes opportunities for mergers, acquisitions, public stock offerings, and further rounds of financing to increase revenue growth and share holder value. This strategy significantly gives Entertainment Arts Research Inc. greater access to capital, enhancing our public image and market prestige. Strategic partnerships with industry leaders including but not limited to Vivendi, Microsoft, Sony, StormFront Studios, Stratagon Entertainment, Brash Entertainment. and Warner Bros. make for an exciting global product distribution system to increase international revenue streams.
EAR focuses on creating video games that have
• EAR World a 3D Virtual World for the Urban Community
• Unique stories or game-play that touch African-American, Latin American, Asian and Caribbean Life Styles
• Next generation home console market (Nintendo Wii, Xbox 360, SonyPS3)
• Casual games for mobile use such as cell phones, PDAs or portable consoles (Motorola, Sony, Windows Mobile, Blackberry, PSP, Nintendo DS)
• Blockbuster titles with the power to change the cultural, philosophical or gaming landscape.
Joseph Saulter, CEO of Entertainment Arts Research, is the Chairman of the International Game Developers Associations’ Diversity Advisory Board and has been hosting a diversity roundtable at the Game Developers Conference for the past five years. Professor Saulter is also the author of the book “Introduction to Game Design and Development” published by McGraw-Hill. His relationship with Microsoft BGates Group, Sony, Vivendi, Warner Bros, Blizzard, Brash Entertainment, Softimage gives EAR a distinguished position in the industry. Joseph has put together a team of industry leaders in strategic marketing, financial mergers acquisitions and technical video game design and development. With over 30+ years in the entertainment industry, Mr. Saulters’ relationships are his most precious possessions. EAR Inc. will launch innovative revenue initiatives in Atlanta The Urban Video Game Academy for high school students an interactive technology video game design and development training facility. The Urban Video Game Academy has had a Harvard Case Study done on the program. Mr. Saulter is the co founder of UVGA. The mission of the Urban Video Game Academy (UVGA) is to better prepare students in disadvantaged areas for postsecondary education and technology careers by teaching them the fundamentals of video game design and development. Our mission has three basic components: to expose disadvantaged students to career opportunities in video game design and development, to educate them in how to create games, and to enhance learning in academic subjects, such as science, math and writing that are important in the video game development process. The firm is also working with Dr. Thomas Mensah on new initiatives an African American Theme Park, 3D Simulation and Government Defense Applications. Dr. Thomas Mensah is the chairman of Supercond Technology in Atlanta, Georgia. He holds several patents in Fiber Optics for his innovations and inventions. Dr. Mensah is a recognized leader in the development of advanced composite materials and “smart” structures, and is one of four scientists in the world to develop a mechanism for manufacturing fiber optics. His innovative processes have had a huge impact on the industry and the Internet.
For more information about Entertainment Arts Research or UVGA, please email info@ea-research.com or info@twilight22.com.

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